Cited Search 07710 997650

The person searching for you at 9pm cannot find you.

Most local businesses lose work in Google Maps without ever seeing it happen. A profile in the wrong category, an unverified listing, no reviews in a year. I check what yours is actually doing, tell you what is wrong, and show you the measurement.

  • Swansea
  • Neath Port Talbot
  • Carmarthenshire
  • Gower
Crispin Boden-Tebbutt
Crispin Boden-TebbuttThere is no team. You get me on the phone.

Four things I check, and what each one costs to fix

Prices are for the work itself. The check is free and you get the findings whether or not you hire me.

Is the profile claimed and verified?

An unclaimed or unverified profile drops out of the map pack, and most owners never find out. Someone else may also be managing a listing you do not control. Fixing it is a one-off: claim, verify, correct the categories, services, hours and photos.

£450–750

When did you last get a review?

Review volume and recency move map pack position more than almost anything else you can control. If nothing has arrived in twelve months you are drifting down while competitors are not. I set up a process that asks the right customers at the right moment, without gift cards or gimmicks.

£800–1,200

Do you appear for your own trade?

Search your main service plus your town from outside your own network and you often are not there at all. This is the ongoing one: categories, service areas, location pages, citations, and the local links that actually count in a town this size.

£400–750/mo

Is there a website behind the profile?

Plenty of good businesses here have a Facebook page and nothing else. That caps what the profile can do, because Google has nothing to corroborate. If that is you, we talk about the site and the profile as one job rather than two.

From £1,500

What that looked like on a real job

A multi-location service business with twelve sites. Some appeared in the map pack, others were absent entirely. Name, address and phone were inconsistent across the web and review volume varied wildly between locations.

What was actually wrong

Nobody had ever looked at the twelve listings side by side. Individually each one looked reasonable. Together they were a mess, and the branches that were absent from the map pack for their own main service were absent quietly, because nothing tells you when you are not being shown.

The name, address and phone number appeared differently across the web and on the company's own site. Google corroborates a listing against everything else it can find about the business, so inconsistency does not just look untidy, it weakens the listing that depends on it.

Reviews were the other half. Some sites had a steady trickle, others had nothing recent, and nobody was asking. That is the ordinary picture rather than a bad one, but it leaves the weaker branches drifting while the strong ones hold.

What the work was

  • Every profile audited against the others, so the inconsistencies were visible in one place
  • Categories, descriptions, services, photographs and Q&A corrected site by site
  • The location pages on the website audited, since each had one but the structure and content were not earning it
  • Name, address and phone reconciled across the citations and directories that carry weight locally
  • A review process the staff could run themselves, asking the right customer at the right moment
  • Local links through chambers of commerce, local publications and industry directories

From an anonymised case study. The client is not named because I do not name clients without asking them first. I have left the numbers off this page on purpose. I will only publish a figure I can still show you the working for, and on this job I cannot. Ask me on a call and I will tell you what I can stand behind, including what did not work.

Who you would actually be dealing with

I am Crispin Boden-Tebbutt. I do technical SEO for agencies and software companies, and local search for businesses here in south west Wales. There is no team, no account manager, and no one else picks up the phone.

I work on measurement rather than opinion. If I tell you your profile is losing you calls, I will show you the query, the position and the date I pulled it, and I will tell you when I cannot prove something. Most of what gets sold as local SEO is a monthly report nobody reads. This is not that.

Cited Search is the trading name for the local work. The company behind it is CBT Consulting Ltd, registered in England and Wales, number 15359662.

For agencies

If you have clients asking for local search and no one in-house who wants to own it, I take it on white label. You keep the relationship and the reporting line; I do the profile work, the citations and the measurement, and you get the raw findings rather than a polished summary you cannot check.

Day rate or per-project. Ring and we will work out which is cheaper for you.

Free profile check

Tell me the business name and roughly where you are. I look at the profile, the categories, the reviews and whether you show up for your own trade, and I send you what I find. No obligation, and I will tell you if there is nothing wrong.